Blogs and List Building
Posted on June 2nd, 2009 in Customers, Simple, Strategies, Web Traffic, blogging | 3 Comments »

I wanted to talk a little bit today about what John and I call the “Rhodes Strategy.” It’s really the core of our business. Here’s what it consists of:
1.) Driving web traffic to our niche sites via our blog and traffic networks.
2.) Sending that traffic to a squeeze page to get people on our e-mail lists.
3.) Send e-mails that have outstanding value with high quality offers to make money from
affiliate commissions.
So, Blogs + E-Mail List is the real basis for the formula. The beautiful part about this is that the process is virtually all automated. Using an e-mail tool like AWeber, it’s like ATM that automatically pumps out cash for us.
We write the messages just once, then AWeber automatically delivers the e-mails to people who
join our e-mail list. We have these e-mail sequences setup to deliver mail for months!
That means while we’re sleeping or partying it up, our e-mail system is delivering value to our e-mail subscribers, and then selling them on high-quality products. (Which, of course, makes us affiliate commissions!)
How much is each subscriber worth to us? Well…
Each subscriber on our lists tends to average $1 in profit per month for us (give or take). That’s just an AVERAGE though. Some people don’t purchase anything ever, and others spend $1,000s with us.
(Do you see how powerful an e-mail list is?)
Let’s run some numbers here…let’s say you can get just 50 visitors per day to your blog, and 20% of them opt-in to your e-mail list. Your list would grow at 10 people per day.
So, at 10 people per day, you’d have 300 people join your list per month.
Roughly speaking, that’s about $300 per month. The next month, it would be $600, then $900, and so on.
It doesn’t sound too appealing until you take into account the fact that your traffic will constantly be growing, so you’ll get more opt-ins per day.
Plus, you can setup as MANY of these funnels as you want. They only take a week or two to fully create one.
(Imagine 10 of these profit centers bringing in between $150 and $1,650 per month.)
It’s only limited by your imagination. And, it’s a REALLY powerful strategy and it doesn’t take much tech work at all.
Talk to you soon,
Matt
