Archive for the ‘Links’ Category

How To Create Profit Machines With WordPress

Posted on June 28th, 2010 in Adsense, Advice, blogging, Clickbank, eBay, EzineArticles, Free Business Model, Links, listbuilding, Membership Blueprints, Offline, Simple, Simple Cash Blog, Strategies, Videos, Web Traffic | 5 Comments »

ATMOver the past few years, blogging has become extremely popular. Nearly everyone who tries to make money online usually creates a blog very early in their Internet Marketing career, and for a very good reason – blogs alone can put serious cash into your bank account.

The big problem is that a lot of folks don’t use blogs properly. There was a time where you could have thrown up a simple Blogger blog, write a couple short articles, put up some Google AdSense ads, attract some web traffic, and then watch the money roll in.

That doesn’t work any longer.

Sure, you might make enough to pay for a few beers, but it’s not going to put a roof over your head. The good news is that blogs are still extremely lucrative and can put thousands of dollars into your pocket every single month – if you know what you’re doing.

The premier blogging tool, hands down, is WordPress. It’s free, works well, and is easy to use. The only requirement is that you have a hosting account such as BlueHost (who we use to host our websites and recommended) to host your website. In your hosting account control panel, you can automatically install WordPress on your website in less than a minute by using Fantastico or Simple Scripts.

However, the key to making real money with blogs is to get creative. Yes, it’s a huge cliché…but you have to think out of the box. That’s why I use these 6 simple profit machines to maximize my income potential with WordPress…feel free to steal them and build your own blogging empire:

Profit Machine #1: Authority Sites

Setting up simple Niche Authority Sites is one of the easiest ways to start making a profit online, but it’s also the most time consuming. I wrote out an extensive step-by-step guide to building your first simple blog in a post I made over a year ago: Make Money Online – Step-By-Step Method

Note: If you have no money to your name, you can use a Blogger blog to build your first authority site (as I recommend in the above guide), but I do recommend upgrading to WordPress as soon as possible. It is far more customizable and offers you more opportunity to expand. WordPress also provides a free blogs via their website, but you want the self-hosted option so you can upload your own themes and plugins.

It takes serious commitment to start one of these and stick to it – and you won’t see any immediate returns. However, if you post daily for 2 to 3 months, have a professional design and monetize it properly, you’ll be light years ahead of competing websites and you will able to pull in at least a few hundred dollars per month.

The real trick to becoming an authority site (rather than a boring “blog”) is to either position your company, your brand or yourself as an expert. This is a big stumbling block for a lot of people – most feel like they’re not an expert in any particular area. That’s simply not true. When I asked my Dad if he was an expert in anything, he said no…but that’s definitely not the case. He’s a perfect example…

My Dad spent 30+ years as a police officer and learned some extremely valuable skills that you wouldn’t expect. One of them was the ability to write grants that generated millions of dollars for equipment and additional personnel for his department. His success rate was incredibly high – over 90% of the grants he submitted were approved. That’s unheard of and it’s a skill that companies, organizations and individuals would pay thousands of dollars to learn. Starting an authority site about grants would be perfect for him.

You really need to think about your experiences and your interests. Even if you truly don’t feel like an expert on a topic, you can do research to become one. Spend an afternoon learning the basic “rules” of your niche and you’ll know more than 80%+ of the population, and that qualifies you as an expert.

Once you’ve established a topic for your authority site, spend some time doing research on the types of phrases people are searching for using a free tool such as Google’s Keyword Tool or a premium tool such as Micro Niche Finder. (MNF is highly recommended – it makes it very easy for you to find profitable long-tail keywords and to quickly assess your competition.)

Once you’ve found several keyword phrases that people are searching for, you focus your site’s content around those keywords and post to it daily. You build momentum for your new website by talking about your authority site on other blogs and niche forums, then offer to be a guest blogger for other popular blogs.

You make money via Google AdSense ads and affiliate links to start, but you will want to begin building an e-mail list using a provider such as AWeber as soon as you start seeing a significant number of visitors pour in. They visit your blog and you offer exclusive content as a “bribe” for signing up. With an e-mail list, you’ll be able to launch your own products or services at anytime. (I like to think of this as writing my own check.)

The potential with an authority blog alone is extremely high. It’s a very flexible model that can be expanded almost indefinitely, but it’s just one way to make money with blogs. Here’s a method that’s a little less conventional…

Profit Machine #2: Niche Storefronts

A lot of people don’t know that you can actually setup an entire online store using WordPress. Whether you want to sell items directly from your blog, or appear as a third-party store and simply refer customers to Amazon as an affiliate, WordPress can help you establish these profit machines easily.

There are a couple of different ways you can do it…

a.) You can download a theme that converts your blog into a storefront. Some of these themes are fairly advanced and require a fee to download, but you may be able to find some for free. Once you have your website established, you can use Paypal to accept payments. Some of the more advanced themes even have an “Add to Cart” feature built in.

b.) You can download a plugin that automatically pulls in products from websites such as Amazon or eBay. These plugins can automatically include a picture and short description from those sites, integrated with your affiliate link. There are free and premium options for these types of plugins, but the premium options typically provide more options and flexibility.

If you decide to establish a store, you will want to make sure that you add some unique content (as the content you add will be from Amazon or eBay and won’t boost your search engine rankings) and also implement a professional design. This is effectively a type of authority site, but you will providing direct links to products or services rather than information. It’s harder to get traffic to these types of sites, but the quality of customers is often higher as they’re looking to buy a particular type of product.

Profit Machine #3: Membership Sites

Membership sites are a tried-and-true method for generating long-term cash. There’s so much to say about memberships that we created an entire course called Membership Blueprints. With that said, using WordPress to power and protect a membership site is a very smart way to go.

In fact, we use WordPress for our Simple Cash Blog Membership, our most popular resource. It’s extremely easy for anyone to do. First, install WordPress in the location you want your member’s area. For example, you’ll want to install WordPress in a location such as:

After you’ve installed it, you simply need to password protect either individual posts or the entire member’s area. For the Simple Cash Blog, we password protected the entire member’s directory in under 2 minutes using a tool called the Instant Membership Site Creator, which we sell for less than $20. If you want to password protect individual posts or provide different levels of access, you can use a plugin such as s2Member.

The best part about using WordPress for a membership site is that you can actually create content for the membership site in advance and schedule it to be posted at a future date. Your membership site could have a full year’s worth of content in queue without you ever having to touch it. (Of course, this might not be possible depending on the type of membership or the support you need to provide.)

The toughest part of the membership creation process is that you need to write an extremely powerful sales letter and provide “addictive” videos, articles and resources to your members. It’s significantly harder to get someone to subscribe to a $99 per month membership than to purchase a $99 product. Plus, if your content isn’t compelling enough, people will drop out. It happens all the time and some folks will even drop out immediately after joining.

The key for the membership site model is to provide an ongoing service or educational material to a very specific market, and to expose your membership to as many of those people as possible by partnering with others, advertising, article marketing and more.

Profit Machine #4:
Local Businesses

This is a rapidly growing opportunity that nearly every internet marketer can take advantage of. Most small, local businesses do not have a website, but most are rapidly realizing that they need to have one. It adds an immense amount of professionalism to a business if they have a well-designed website, and younger generations use internet search as their first resource to find out reviews or more information about a business.

As a 23 year old living in Toronto, I can tell you that I have only tried out new restaurants if I was able to read their menu online. There is a fantastic fish and chips restaurant 5 minutes down the road that I would have never found if they did not have a website. The website wasn’t even that fancy – it was simply professional enough that it gave me confidence that it was a good business.

The potential here is HUGE. There are a nearly endless list of services you can provide to offline businesses…

* Setup their site using WordPress, then design it using a related theme (there are a lot of great themes available for restaurants, professional firms, and much more.)

* Charge a yearly fee to host their domain and website for them

* Sell them on Search Engine Optimization services – it’s extremely easy to rank for search terms in small towns

* Charge a monthly fee to update their website for them as needed – news, updates, new products or services and more.

* Charge firms to update their website design or ways to make money directly from their website

* Charge businesses for the ability to sell products directly via their site or to accept online ordering

That’s really just the tip of the iceberg. It’s easy to sell these types of services to small businesses. Provide a guarantee and legitimate recommendations to improve their business and you’ll be able to find a lot of customers who are willing to pay for monthly services.

WordPress is an extremely powerful tool, but you have to remember that it’s only a tool – you need to think out of the box and apply the techniques above to create a profitable website that produces residual income for months and years to come.

Online Marketing Education – It’s Smart To Invest

Posted on January 26th, 2010 in Advice, EzineArticles, Links, Strategies, Web Traffic | No Comments »

You want to know why an education in online marketing is so smart?
It’s because you’re not spending money. You’re investing it.

I want to make sure that this is 100% clear because so many people get
it wrong…

If I spend $100 to take my wife out to a nice dinner I will never get
that money back. Ever. It’s spent. It’s completely gone and I’ll never
get it back no matter what I do.

Now, if I spend $100 to buy 40 articles (300-350 words each) for $2.50
each, then I am making an investment. Actually, the real investment
happens when I take the next action. This is crucial.

I must use the articles. I must use them for article marketing. I must
sell the articles to other people for a premium. Maybe I act as a
middle man. Maybe I sell the articles as PLR packages. No matter. I
just need to make sure that I monetize that investment.

This is the essence of business.

But, let’s return to your education. If you use money to get smarter,
that is an investment because it’s pure leverage. You can use that
knowledge again and again to make more money. It makes you faster and
stronger. Instead of using some lame technique to drive traffic, you
use a faster and easier technique. And, you do this again and again.

The returns are huge when you invest like this.

So, if you ever have the opportunity to invest in your education at a
fair price for high value, do it and don’t look back. Using money to
fund your education is an investment that will pay you dividends for
the rest of your life.

How to Start Making Money Online

Posted on May 16th, 2009 in Adsense, Affiliate Program, Clickbank, Free Business Model, Links, Really Simple Method, RSS, Strategies, Traffic Drill, Twitter, Web Traffic | 1 Comment »

ArticlesPeople are always asking us how to start making money online. The answer surprises most people: pick anything and take action.

I created an 18 minute audio to help you get started today. I talk about how to get started, what to promote and how to get traffic. It’s the perfect overview and I highly recommend you listen to it.

What to know what I talk about? Here’s the simple formula…

You start by doing some niche research, looking at trends, following smart people or just taking a complete guess.

Next, you need to decide what you’re going to sell or promote. You can be an affiliate marketer, you can sell your own products or you can start your own membership. Almost anything will work.

And lastly, you need to drive traffic using pay per click (PPC), writing blog entries, and writing articles. There’s a lot more you can do as well.

This formula is so simple but … IT WORKS. Of course, there is more to learn. There is a “secret” in the audio I created. When you hear me say it — and clearly explain it — you’ll see why the process I’ve outlined above is so powerful.

I’m not trying to scare you but you will FAIL if you don’t take my advice. You can pick the perfect niche, create the perfect product to sell or promote, and drive tons of traffic — but still fail. It’s important you listen to the audio succeed: How to Start Making Money Online (FREE).

By the way, if you like that audio, then you will love this stuff…

And, if you’re looking for other fantastic (very popular) blog entries, read these…


~ John

p.s. Please share this article with other people. Pass it along and link to it. And, if you have about 10 extra seconds, please Stumble or Digg or bookmark this blog entry.

p.p.s. Subscribe to Rhodes Brothers RSS feed.

How To Generate Traffic With Articles

Posted on May 14th, 2009 in Links, Web Traffic | 3 Comments »

ArticlesI consistently find that I get the most traffic from blog postings that are not keyword optimized. Instead, I generate traffic with articles that are human optimized.

The greatest traffic flows into my niche blogs when I just pound the keys and tell a story. If you give me a minute, I’ll explain what I’m talking about in detail.

In the internet marketing niche, I often try to dominate certain keywords. It’s worked well. But, when I work hard to optimize blog entries in “boring” niches, the opposite seems to be true. It’s better to write stories and pretty much ignore the keywords, except for 1-2 things I always do.

First, I always make sure my keyword is in the title. It doesn’t matter if I’m writing something for internet marketers or if it’s some “dull” niche. No matter how you slice it, the title is important. You really want to use your keyword there no matter what.

Second, I usually use the main keyword or a similar keyword in the first 2-3 sentences. I don’t stress over this. I just try to fit the keyword in the first 100 words or so, which is usually in one of those first few sentences.

That’s pretty much it. I know it doesn’t sound very sexy. And, it doesn’t seem secret.

I think this works in my “simple” niches because Google has figured out that my content is legitimate and sincere. The less I try to get Google to pay attention, the better off I am. Or, to swing that around, the more I focus on my readers and my customers, the more Google rewards me for helping them. If you think about it, that’s a mighty good theory.

For what it’s worth, I ask my writers to write naturally. I often ask them to write stories and to be human. I am against any keyword stuffing and even when I target specific keywords, I avoid trying to game the system or beat Google. If you focus on your customers and your readers, they will reward you — and so will Google, apparently.

This is good news because it is easier to write this way. You know what I mean. It’s more natural to write to someone in a human voice than it is to write with the intention of plugging in certain keywords. It’s faster. It’s easier. And, again, it works better for everyone.

This is why I usually laugh at keyword density. I admit that I look at that metric from time to time but it doesn’t have nearly the importance as raw traffic pouring in from Google. I watch that closer and I’ve found that my pure and natural content pulls the most traffic. It’s almost like this — the less I think about what I’m writing, the more traffic I pull.

I will say this. One “secret” is that longer content works better when I write like this. When I write longer stories and create longer blog entries, everyone is happier. I think that’s because people link to me which Google loves, of course. Backlinks rock. Writing good material is just so smart — you create linkbait and you’re rewarded in so many ways. (Example of linkbait: How to Generate Web Site Traffic.)

So, that’s my article marketing advice for the day. It’s what I’ve done to dominate many niches — I pull insane traffic using this method alone, without PPC or anything else. I love it.

Strategic Internet Marketing

Posted on April 23rd, 2009 in Affiliate Program, Clickbank, Free Business Model, Links, listbuilding, Simple, Simple Cash Blog, Strategies, Videos, Web Traffic | 1 Comment »

John and I hosted our first public teleseminar last night about how to get traffic to membership sites and how to make money online. One of the big things we talked about was strategic internet marketing – having a STRATEGY in place for your websites.

When trying to create traffic to their websites, a lot of people fail to look at the bigger picture. You can keep each piece of your traffic system simple, but when they combine, you have an EXTREMELY deadly force.

Let me show you a traffic strategy we have in place for one of our websites. It should give you some context what we’re talking about when we say “strategic internet marketing”…

We have, which is a reverse squeeze page. We deliver a high quality video on the front-end which “hooks” in our visitors and convinces them to enter their name and e-mail address to watch a second video.

After they watch our second video, they are redirected to, our $27 per month membership that gives away a wealth of business models. So, we immediately have the potential to make money from the traffic that we drive to

That means we can spend more money investing in driving traffic to that funnel. So, we hire out people to write articles and create videos for us, linking to, and also advertise that site.

Cool, right?

Well, that’s not even the half of it. Here’s where it gets really good…

After someone opts in to our lists from watching the free video on, we then send messages to them promoting not only Simple Cash Blog, BUT…

The ability to promote and make money online from it. If you’re not following, we have an affiliate program built in to, which means everytime that someone sends traffic to that site with an affiliate link that they create, they make a monthly commission from Simple Cash Blog (70% of the sale, to be exact.)

So, the more people that watch the videos at and opt-in, the more traffic we get going to that site.

Are you following? — IT GROWS ITSELF!

Now *that* is strategic internet marketing. It’s not complicated to setup, it’s a bunch of extremely basic “building blocks” combined together to make one seriously kick-ass system.

That system will continue to churn money for us for years. We won’t be able to stop it even if we wanted to.

So, do you “do” strategic internet marketing like us? All it takes is a good idea and a few minutes of combining a few simple systems and you could have all of the traffic and cash flowing in that you can handle.

Check out and see how our system works for yourself…