Internet Marketing Made Simple

I’m going to tell you why internet marketers buy ebooks with resale
rights. This is definitely worth knowing because it’s a key reason so
many gurus make hundreds of thousands of extra dollars year.
(We make a killing. That’s for sure.)

So, I know from real experience… This is serious stuff…

I’ll explain the concept of resale rights and private label rights
(PLR), but I’ll also explain why so many people are looking to get
their hands on this type of content. And, I’ll touch on something that
can literally make you thousands of dollars, without much effort.

Let’s get rollin’ …

When you buy ebooks with reseller rights you get products that you can
sell to other people. These products are usually PDF reports. In general,
you don’t have the ability to modify the content if you’re just given
resale rights. You can only resell the “frozen” version of the product and
what you get… is what you get. This gives the original content producer
the ability to include their links so that they can make money when you
sell and distribute the product.

In effect, when you buy then sell resale rights ebooks, you are acting
like an affiliate or distribution partner. You’re paying someone else to
sell their stuff. But there is still an advantage to you…

Why would you buy ebooks with resale rights? There are two good reasons.
First, you have the ability to buy a full product for a low cost. Sometimes
a very low cost. But, no matter, it’s still a product you can sell. It’s a way
to develop a cheap inventory. The second reason is that you save an
enormous amount of time. Someone else has created the product for
you. There’s very little work to do, besides driving traffic and selling.
The product production is complete.

I’ll pause here for a second and tell you a secret about content with
resale rights. You can make money selling products with reseller rights.
But, it’s hard to make a lot of money. You ain’t gonna get rich. The
reason is that there are many other people also selling the exact same
product as you. (It’s rare to buy exclusive resale rights.) Since you
cannot modify the content, you’re also losing out on backend sales. That
is, the links in the PDFs and reports are not yours. So, you save money
when you buy these products to resell, but you lose money to strong
competition and no easy backend sales.

But, I have a solution…

Instead of buying ebooks with resale rights, you ought to buy ebooks with
private label rights. With private label rights (PLR), you are given the
rights to sell the content, just like resale rights. But, the difference
is that with PLR, you can also modify the content any way that you want.

That’s the magic. You can replace links with your links. You can update
chapter headings. You can change the name of the product. You can add
your name as the author. The flexibility gives you a real advantage in the
marketplace.

So, I like resale rights but I love PLR. You can do anything you want with
most PLR. You can quickly rewrite it. You can chop PLR ebooks into blog
postings. You can convert the PLR report into an autoresponder membership,
and much more.

Now, here’s another secret… This one is very important. This will make you
stronger than the Incredible Hulk.

Most people think the “power” of PLR is that you get a product that you
can modify. Yes, that’s true and that’s awesome. But the real advantage
of PLR is that you get cheap research. In other words, someone else has
done the hard work for you. Like the painful niche research. They’ve found
the market. They’ve created a good outline for you. They’ve given you a
framework to use. You can exploit the PLR in so many ways once you realize
this truth.

So, when given the choice, and when the price is about the same, always
buy PLR products versus ebooks with resale rights. You get a much bigger
bang for your buck with an investment in PLR.

Now, if you’re really serious about making a killing with PLR then you
have to see PLR Exploitation. There is literally no other product as good
at helping you make money with PLR. It’s what all my platinum coaching
students are reading and using. It’s what you want too…

That’s all for now.

Take care,

~ John

If you’ve been looking for an internet marketing course, I’m sure you know how difficult it is to find a high value, low cost course. You’ll find prices ranging from $10 to over $2,000 in some cases.

It’s extreme!

When my brother John and I first entered the internet marketing business, we were absolutely overwhelmed by the number of choices. I remember an argument I had with my brother early a couple of weeks after we decided to become internet marketers…

“There’s so many different ways to get started. The Internet Marketing Courses we find are typically too expensive and are too complex for us right now. What do we do?”

We had to find the answer ourselves. Instead of buying the “next best” internet marketing course (some of the “gurus” are launching new products every week) we instead did some research to find the best way to get profiting immediately.

We figured that if we saw the money flowing in as quick as possible, it would motivate us more. We didn’t want to have to wait months for a paycheck.

It was around that time that we discovered the power of products that have Master Resale Rights (MRR) or Private Label Rights (PLR). With PLR and MRR products, you can literally copy and paste to have your own product that you can sell on autopilot.

Other people create entire products and then offer out Master Resale Rights and Private Label Rights to some of the products. Master Resale Rights gives you the ability to resell the product and also sell the resale rights to other people. Private Label Rights gives you the ability to resell the product and also modify the contents of the product.

When modifying the contents of PLR products, you can add in links to your sites (or affiliate links) and take complete credit for writing the material.

So, it’s like creating your own product without any of the work. And, you keep all of the profit.

If you want a free internet marketing course that explains all of the power of MRR and PLR products, click here to read the free Really Simple Method to Make Money Online.

Finding a great internet marketing affiliate program is a daunting task. There are literally tens of thousands of internet marketing products available on the market, many of which have affiliate programs. So, how do you find the best one for your website or list?

The best internet marketing affiliate programs have the following characteristics:

* They track multiple sales. If you send a visitor to a merchant’s products, is your affiliate ID cookied (attached to that particular visitor) for future sales? A smart merchant will always follow up with visitors about upsells and offers, and you should be getting the credit for all of those sales.

* Sales are tracked for months, not days. Your affiliate tag on a customer shouldn’t expire for at least 30 days. Many merchants set a limit on how long a customer is “tagged” for, and if they purchase after this tag runs out, you no longer make any commissions from sales of that customer. The best internet marketing affiliate programs last for 60 days or more.

* You’re making a significant amount per sale. There’s no sense promoting a product if you’re not making at least $10 to $15 per sale. It’s barely worth your time. You should also be making at least 50% of the sale price. Some merchants offer 70% commissions or more.

* High conversion rates. If a product doesn’t convert, there’s no sense in promoting it. Also remember that lower priced products should convert much better than higher priced products. Track your numbers to make sure that you’re maximizing the value of each visitor you send.

* Pre-sales funnel built in. Many great internet marketing affiliate programs have a follow-up system built on that drastically increase conversion rates. This means more money in your pocket. It is also easier to promote these products because you’re offering “free content” to your website or list, not a sales pitch.

* Recurring commissions. Only a small percentage of programs out there offer recurring commissions, but getting customers into a recurring billing membership is invaluable because many customers will pay you for years to come, month after month. However, conversion rates for memberships are typically lower. Be sure to track your results carefully!

The Rhodes Brothers Affiliate Program offers multiple product affiliate tracking, high conversion rates, and pre-sales funnels ready to sell YOUR website customers or list. Click here to check it out.

Don’t have a website or a list yet? Check out my make money online post to get a step-by-step plan to make your first $1,000 online. (It’s 100% free.)

Guest Article By Cori Padgett

Finding a ghostwriter can be tough sometimes, especially if you have never hired one before and have no idea what to look for. You’ll probably get a ton of well meaning advice on places to look, and what you should pay for one, what’s too much, what’s not enough, and the list goes on!

A lot of people when first starting to outsource work have a fear of the unknown, and it stops them from taking a leap. But outsourcing can be so critical to your success and peace of mind once your business really starts to take off. Especially if you aren’t much of a writer yourself, or simply don’t like to write, outsourcing to a ghostwriter can be a huge weight off of your shoulders.

So How To Find A Quality Ghostwriter?

When asking this question, folks may send you at first to places like GetAFreelancer.com or Guru.com where you can hire freelancers to do whatever work you are requiring. These can be great places to find services at cheap prices, and is great for finding people to help with administrative tasks. Occasionally you can find good writers there as well, I am definitely not knocking them.

However, when you are looking for a writer you should be looking for someone who has built up a good reputation, and can show you examples of top quality work. You may not always find that on a lot of the freelance sites.

The best way to find a good ghostwriter is through word of mouth or referrals. You can bet that if you find a writer through word of mouth, it is because they have proven themselves and their clients are very happy, and spreading the word.

Check out forums, and see who people may be talking about or recommending. Message boards are good too. Just ask around and see who people point you to. If your shoved in the direction of a certain writer fairly regularly, it’s probably a good bet they are well qualified to write for you.

Found A Potential Ghostwriter – Now What?

So you have found a possible writer, and aren’t sure where to go next. The first thing you will want to do is contact them, obviously. Request a quote based on the project you are looking to have written. Also request samples from them. A good writer will always have samples of past work they can provide to you as proof of their quality.

However, be careful, some writers are unscrupulous and will send you bogus work as their samples, and then when actually asked to write your stuff, it comes back as crap! The best way to avoid this is to not only ask for samples already written, but also ask them to write a short sample article on the topic of your choice. Unless they are already an extremely well known writer whose work speaks for itself, they shouldn’t have a problem doing this for you.

Also check out their website. If they are serious about their work, then they will have a website up regarding their services. Check out the site, see if it has samples available, if it looks professional, and if they have a photo available introducing themselves.

If you decide you like this ghostwriter, and their style meshes well with what you are trying to accomplish, you will then want to draw up a simple ghostwriters agreement with them, just so you both have a record of the terms of agreement. That’s simply good business, so don’t be worried about asking them to do so. If they are unwilling find another writer!

How Much Is Too Much?

Once you have found your writer, and requested their quote, how much is too much? That can only be determined by you. Some folks will say that only expensive writers are quality writers, and all the cheap ones write in broken English. Others take the opposing stance and won’t pay for a writer that charges more than 6 bucks an article.

It all depends on you and what you are comfortable with. In my experience, expensive doesn’t always mean better, but neither do want to shell out money for a cheap writer who doesn’t deliver. Sometimes, when paying a higher price you may be paying not only for quality writing, but also for excellent customer service and timely work. Yes it’s nice to be able to cut costs and save some money, but hiring your ghostwriter may not be the ideal place to cut corners.

Consider the fact that perception plays a huge role in how people judge you or your product. It only makes sense to invest in a quality ghostwriter that is going to represent you or your product in the absolute best light possible.

To Recap…

Do your due diligence. Ask around, get referrals, find a writer with a great reputation. Request samples and quotes, as well as a ghost writer agreement. Don’t mistake expensive for better, but don’t think cheap is always going to cut it! And finally, go with your gut. If you don’t feel comfortable handing that person your money to complete a job for you, then don’t. Keep looking until you find a ghostwriter that is the perfect fit for YOU.

If you liked this article, and are still struggling to find a quality ghostwriter you can trust, feel free to drop by www.writesyntax.com from Cori and request a quote.

We tell a lot of people that we’re internet marketers. But, what does that mean exactly? What is internet marketing? What do you really need to know?

There are many definitions for internet marketing. Normally I’d try to simplify things, like I would do for one of my friends or family members. But, I know you’re interested in internet marketing, and you want some details — that’s why you’re here.

So, I’ll start with a few simple ideas then I’ll build up. In many respects, internet marketing is simply another way of saying online marketing, online business, or work-at-home internet business. The core idea is that you’re using a computer and an internet connection to generate money.

Not Just Work from Home

You don’t have to work at home to be an internet marketer. Many IM’ers, as they are called, work for large organizations, marketing companies, and research firms. The central idea is that internet marketers do marketing online, usually in an effort to advertise, pull in buyers, and ultimately sell products and services.

So, here are the two key ideas summarized:

• Most of the work is done online via the web
• Most of the work is marketing and sales related

As a quick aside, internet marketing isn’t only about search engine optimization (SEO), Google Adwords, or any other particular technology. Yes, technology is always in the mix, but internet marketing is more about the tactics, strategies, and methods to do business online.

The bottom line is that you don’t want to be fooled into thinking that internet marketing is one single thing. It’s a complex clustering of tools and techniques. And, internet marketers pick and choose what works best for them. Some internet marketers use 1-2 tools whereas others use the full spectrum. There’s not one secret or special technique which works for all internet marketers.

But, there’s more…

It’s All About Making Money Online

The heart of internet marketing is the set of actions and activities that make money for businesses, online and offline. In other words, when internet marketers talk about internet marketing, they care about one thing: making money.

Now, this might seem obvious, but internet marketers are both extremely focused and easily distracted. They are constantly looking for the Holy Grail of online cash: very little work, very high profits, and freedom.

Internet marketers therefore employ a number of tools and techniques to make money online. To make everything clear, I’ll provide several examples for you.

7 Internet Marketing Examples

eBay — Many internet marketers have used eBay as their key platform to make money online. Not only can they make money via auctions they can also use eBay to drive traffic to their sites. It’s also possible to build a customer list with eBay.

Article Marketing — With article marketing the idea is to write articles to make money. The “trick” is that you have an author bio box or author resource box. In that author credit box, you include links to your sites (e.g., sales pages, sign up pages, and so on). You can get traffic directly from article directories or from blogs and sites when people syndicate your content.

Affiliate Marketing — The concept of affiliate marketing is that you sell products for other people but you get a commission. Internet marketers often get at least 50% of the profits, but some internet marketers offer 70% commission or more.

Pay Per Click (PPC) — This is a way of driving traffic to a site via advertising. In most cases you bid on “keywords” which are the words and phrases people use to find content on search engines. The mother of all PPC systems is Google Adwords. The amount you pay per keyword or key phrase can range from just $0.01 per click through $50 or more.

Memberships — This is a more advanced internet marketing technique. You can set up a membership or club on a topic and then charge customers a fee for access. Usually memberships operate on a monthly basis, i.e., customers pay for access month by month. Although this is typically seen an an advanced online marketing technique, there are ways to set up simple memberships. Autoresponder memberships are a great example of simple yet effective memberships.

Offline Marketing — Internet marketers often make a lot of money by selling their services to small, local businesses. They still use online tactics to drive traffic, encourage people to make a purchase. Internet marketers can work with businesses offline on a pay-per-lead basis, setting up web 2.0 and social media tools, and more.

Private Label Rights (PLR) — Private label rights are “whitelabel” products, which means that the buyer has near complete control over the product. For example, you can purchase PLR products, do a little re-writing, and call the product your own in many cases. PLR is often affordable and effective. (Highly Recommended: Simple PLR Club)

We Keep It Simple

There are many other tools and strategies that comprise internet marketing. Honestly, I’ve only touched on the surface. I’ve kept this relatively jargon free and I tried to stay away from concepts like keyword analysis, squeeze pages, conversion ratios, web metrics, and the like.

We encourage people to try many different things but then focus once you see any money flow. Highly Recommended: Watch the free 10x Method video.

If you like this blog entry keep in mind that The Rhodes Brothers make everything as simple as possible. Our core objective is to help you make money online through internet marketing.

We have several affordable memberships and products to help you succeed. Yes, you can do it like “they” starting today.