Stick With What Works
Why should you stick with what works? What does that even mean?
We spend a good chunk of time explaining the importance of focus in our (free) 20-minute 10x Method video. The reason for spending so much time on focus is that most people struggle to stick to one thing.
Most folks are looking for fast and easy money.
But the truth is that making money usually takes a lot of time. So, when you find something that actually works, you need to stick to it.
Remember, most people aren’t making any money online. And, they don’t stick to one method of generating income — even when that method clearly works. Once again, this is because most folks think they should be pulling down more cash. (Read between the lines: Greed!)
The irony is that when you stick to one way of making money — once you know it works — you can pull down even more money. This is because of these three reasons:
- It’s easier to retain customers (low cost)
- You get more efficient with your tasks
- You can leverage your products and skills
In a nutshell, it’s cheap to sell to existing customers compared to winning new customers. Furthermore, you get good at what you do. You might even become a guru, worth your weight in gold on some topic. And lastly, you can bundle products together if you stay focused in your domain. You can also sell updated versions of your product. They are easier to create than ones that are fresh and 100% new.
So, once you are done trying a million things, please be sure to settle down and focus. Again, I’ll recommend the 10x Method video because it not only explains the true value of focus but I also give you some concrete ideas on how to get started immediately. (Zero cost, zero risk.)
Need More Help? Recommended Content:
- Free Business Model (how to set up autoresponder memberships; powerful)
- Really Simple Method (resale rights are explained; easy money)
- PLR Model (learn the secrets of private label rights)
What is Internet Marketing?
We tell a lot of people that we’re internet marketers. But, what does that mean exactly? What is internet marketing? What do you really need to know?
There are many definitions for internet marketing. Normally I’d try to simplify things, like I would do for one of my friends or family members. But, I know you’re interested in internet marketing, and you want some details — that’s why you’re here.
So, I’ll start with a few simple ideas then I’ll build up. In many respects, internet marketing is simply another way of saying online marketing, online business, or work-at-home internet business. The core idea is that you’re using a computer and an internet connection to generate money.
Not Just Work from Home
You don’t have to work at home to be an internet marketer. Many IM’ers, as they are called, work for large organizations, marketing companies, and research firms. The central idea is that internet marketers do marketing online, usually in an effort to advertise, pull in buyers, and ultimately sell products and services.
So, here are the two key ideas summarized:
- Most of the work is done online via the web
- Most of the work is marketing and sales related
As a quick aside, internet marketing isn’t only about search engine optimization (SEO), Google Adwords, or any other particular technology. Yes, technology is always in the mix, but internet marketing is more about the tactics, strategies, and methods to do business online.
The bottom line is that you don’t want to be fooled into thinking that internet marketing is one single thing. It’s a complex clustering of tools and techniques. And, internet marketers pick and choose what works best for them. Some internet marketers use 1-2 tools whereas others use the full spectrum. There’s not one secret or special technique which works for all internet marketers.
But, there’s more…
It’s All About Making Money Online
The heart of internet marketing is the set of actions and activities that make money for businesses, online and offline. In other words, when internet marketers talk about internet marketing, they care about one thing: making money.
Now, this might seem obvious, but internet marketers are both extremely focused and easily distracted. They are constantly looking for the Holy Grail of online cash: very little work, very high profits, and freedom.
Internet marketers therefore employ a number of tools and techniques to make money online. To make everything clear, I’ll provide several examples for you.
7 Internet Marketing Examples
eBay — Many internet marketers have used eBay as their key platform to make money online. Not only can they make money via auctions they can also use eBay to drive traffic to their sites. It’s also possible to build a customer list with eBay.
Article Marketing — With article marketing the idea is to write articles to make money. The “trick” is that you have an author bio box or author resource box. In that author credit box, you include links to your sites (e.g., sales pages, sign up pages, and so on). You can get traffic directly from article directories or from blogs and sites when people syndicate your content.
Affiliate Marketing — The concept of affiliate marketing is that you sell products for other people but you get a commission. Internet marketers often get at least 50% of the profits, but some internet marketers offer 70% commission or more.
Pay Per Click (PPC) — This is a way of driving traffic to a site via advertising. In most cases you bid on “keywords” which are the words and phrases people use to find content on search engines. The mother of all PPC systems is Google Adwords. The amount you pay per keyword or key phrase can range from just $0.01 per click through $50 or more.
Memberships — This is a more advanced internet marketing technique. You can set up a membership or club on a topic and then charge customers a fee for access. Usually memberships operate on a monthly basis, i.e., customers pay for access month by month. Although this is typically seen an an advanced online marketing technique, there are ways to set up simple memberships. Autoresponder memberships are a great example of simple yet effective memberships.
Offline Marketing — Internet marketers often make a lot of money by selling their services to small, local businesses. They still use online tactics to drive traffic, encourage people to make a purchase. Internet marketers can work with businesses offline on a pay-per-lead basis, setting up web 2.0 and social media tools, and more.
Private Label Rights (PLR) — Private label rights are “whitelabel” products, which means that the buyer has near complete control over the product. For example, you can purchase PLR products, do a little re-writing, and call the product your own in many cases. PLR is often affordable and effective. (Highly Recommended: Simple PLR Club)
We Keep It Simple
There are many other tools and strategies that comprise internet marketing. Honestly, I’ve only touched on the surface. I’ve kept this relatively jargon free and I tried to stay away from concepts like keyword analysis, squeeze pages, conversion ratios, web metrics, and the like.
We encourage people to try many different things but then focus once you see any money flow. Highly Recommended: Watch the free 10x Method video.
If you like this blog entry keep in mind that The Rhodes Brothers make everything as simple as possible. Our core objective is to help you make money online through internet marketing.
We have several affordable memberships and products to help you succeed. Yes, you can do it like “they” starting today.
Which Press Release Do You Like Better?
I wrote up two press releases about The Really Simple Method.
Editor’s Note: As I wrote about earlier today, we’ve helped over 2,000 people make money on the internet. The Really Simple Method is compelling because we provide value and the ecourse is free.
In any event, to spread the word about The Really Simple Method, I wrote up two press releases: short version, long version. Both are posted below. Which one do you like better? Why?
Sidebar: I’m looking for great press releases to do a better job. Good examples are very hard to find, that is certain.
LONG VERSION
John S. Rhodes writes, “The Really Simple Method is a free ecourse on internet marketing that we created back in July 2007. When we launched it, we never expected to reach more than 500 people. However, just a few days ago we passed the 2,000 member milestone.”
Unlike many other ecourses on internet marketing, The Really Simple Method does not cost anything. Furthermore, it includes two high quality videos.
The Rhodes Brothers show you how to upload files to a web site using a free FTP tool, step by step. They also show you how to create a PayPal “Buy Now” button. But there’s more, including advice on how to buy and sell the right products to make money online.
Many of the 2,000+ members have provided positive feedback about The Really Simple Method. John S. Rhodes explains, “Everyone loves a good deal. This one is hard to pass up. We clearly explain how to make money on the internet using a tried-and-true method and it’s free. How can anyone turn that offer down? No wonder it gets great reviews.”
To access the free ecourse today, simply visit The Really Simple Method and subscribe:
The Really Simple Method
http://ReallySimpleMethod.com
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SHORT VERSION
John S. Rhodes writes, “The Really Simple Method is a free ecourse on internet marketing that we created back in July 2007. We never expected to reach more than 500 people. However, just a few days ago we passed the 2,000 member milestone.”
John S. Rhodes continues, “We clearly explain how to make money on the internet using a tried-and-true method, and it’s free. That explains the growth. How can anyone turn this offer down?”
Sign up today:
The Really Simple Method
http://ReallySimpleMethod.com
