Micro Niche Secrets

Posted on December 7th, 2009 in Customers, Simple, Strategies | 17 Comments »

I’m going to reveal my Top 5 Micro Niche Secrets. But, before I do that, I’m blowing the whistle…

The truth is that all big niches are taken. They are occupied. They are dominated. And, you cannot compete in these niches. You will waste time and money. You will lose.

Sidebar: I have a confession. I’ve tried to compete against the big boys. I’ve spent hundreds of hours and thousands of dollars trying to get a permanent top 10 position in Google for the big niches.

…but, I’ve always failed.

Sure, I can get into the top 10 for a short period. However, it’s impossible to stay there because I don’t have billions of dollars to spend and I don’t have 2,000 man hours per week to burn.

I’ll explain why that “staying power” is so critical in just a minute…

First, read this warning: Competitors in big niches have more cash and more power than you. You can win short term advantage but you cannot win in the long run. It just ain’t possible.

Having a permanent top 10 position is critical for one reason. I want to dominate a position — and stay there — without any future investments or any future work.

Domination to me means set-n-forget. That’s because I want AUTOPILOT CASH. That kind of business operation is not possible in big niches that attract big companies. Big companies have deep pockets and a blood-thirsty desire to kill.

(Business truth: Goliath usually kills David.)

I’m not lazy and I’m not stupid. However, I like doing work just once. I like pulling down cash again and again, with no additional effort. The only way this can be done in niche marketing is by going after…

Micro Niche Markets.

I’m now going to reveal my Top 5 Micro Niche Secrets. This is why you’re here.

1. You must understand customer demand. But, not just any demand. You need to find niches that are full of people looking for stuff to buy. You don’t want researchers. You don’t want people looking for information. You want people who are ready to buy. They think in terms of words like: buy, used, discount, coupon, purchase, and best price. They are many, many words like this… floating around in their minds. You need to tap into this demand in these niches. Related Hint: I tend to look for niches where there are at least 1,000 searches per month by people ready to buy.

2. You need to understand commericial intent. This is a fancy way of saying that some words in some niches indicate a bias. In some niches people are ready to buy. But, it’s not always easy or obvious to tell this. When someone types “iphone case” into Google, do you know if they are researching or ready to buy? You must know this or you’ll just be helping people who are reading and researching, not people who are ready to buy. Again, you want to be in a niche with thousands of hungry and desperate buyers.

3. You need to be in a premium niche. You need to stay out of niches where the average product price is only $5-10, or some other low dollar amount. You want to be in niches where there are ultra high profit margins (e.g., information products) or high prices with high commissions. You’re not dealing with huge volume so you must deal with huge price.

4. You must go with everygreen. What I mean is that you should go with niches that have long lasting power. Stay away from fads unless you can instantly dominate the niche and pull down huge cash with very little effort. I personally stay away from trends and fads (e.g., Pokemon, Chia Pets) and stick with evergreen (e.g., stop smoking, weight loss, make money). Of course, I enter into a micro niche not the big niche.

5. You must understand supply. In a micro niche, you will only know your chances of success if you know your competition. The only way to know the truth about your competition is to know the “supply” of available pages, sites, and products. If demand is high but competition is low you can win. However, if competition is high but supply is also high, your chances of success go way down. You want to stack the deck in your favor. You want an unfair advantage. You want to be the giant ogre who goes into the kindergarten class and beats up everyone, including the teacher.

I’m going to reveal ONE MORE BONUS SECRET.

This one could make all the difference.

6. You need to understand the strength of your competition. Most people get this wrong. In fact, most people ignore this entirely. Let’s look at an example. If there are only 10 competitors, you might think you might win. But, if those competitors are Dell, Microsoft, IBM, Cisco, SAP, Coca Cola, Disney, McDonalds, Apple and Toyota, guess what… you will lose. You need to know how strong your competitors are. It’s essential. Just knowing the number of competitors is not enough. You need to know quantity and quality both. Most people ignore this so they get crushed. Hint: With organic search engine traffic, the strength of a competitor can be determined by their SEO strength… proper use of title tags, keywords, and on their page integrity.

Don’t stop reading. What comes next is essential…

In the near future, I’m going to reveal a tool that I use every single time I’m looking for a micro niche. In fact, just this weekend I used this tool to find 10 ultra high quality, premium domain names. Dominating those micro niches will be very simple. I’ll need just 2-3 pages of content, some traffic juice, and I’ll pull down between $20-500 per niche per month, for years and years.

UPDATE: Coming Soon…

~ John S. Rhodes of “The Rhodes Brothers”

How To Generate Traffic With Articles

Posted on May 14th, 2009 in Links, Web Traffic | 3 Comments »

ArticlesI consistently find that I get the most traffic from blog postings that are not keyword optimized. Instead, I generate traffic with articles that are human optimized.

The greatest traffic flows into my niche blogs when I just pound the keys and tell a story. If you give me a minute, I’ll explain what I’m talking about in detail.

In the internet marketing niche, I often try to dominate certain keywords. It’s worked well. But, when I work hard to optimize blog entries in “boring” niches, the opposite seems to be true. It’s better to write stories and pretty much ignore the keywords, except for 1-2 things I always do.

First, I always make sure my keyword is in the title. It doesn’t matter if I’m writing something for internet marketers or if it’s some “dull” niche. No matter how you slice it, the title is important. You really want to use your keyword there no matter what.

Second, I usually use the main keyword or a similar keyword in the first 2-3 sentences. I don’t stress over this. I just try to fit the keyword in the first 100 words or so, which is usually in one of those first few sentences.

That’s pretty much it. I know it doesn’t sound very sexy. And, it doesn’t seem secret.

I think this works in my “simple” niches because Google has figured out that my content is legitimate and sincere. The less I try to get Google to pay attention, the better off I am. Or, to swing that around, the more I focus on my readers and my customers, the more Google rewards me for helping them. If you think about it, that’s a mighty good theory.

For what it’s worth, I ask my writers to write naturally. I often ask them to write stories and to be human. I am against any keyword stuffing and even when I target specific keywords, I avoid trying to game the system or beat Google. If you focus on your customers and your readers, they will reward you — and so will Google, apparently.

This is good news because it is easier to write this way. You know what I mean. It’s more natural to write to someone in a human voice than it is to write with the intention of plugging in certain keywords. It’s faster. It’s easier. And, again, it works better for everyone.

This is why I usually laugh at keyword density. I admit that I look at that metric from time to time but it doesn’t have nearly the importance as raw traffic pouring in from Google. I watch that closer and I’ve found that my pure and natural content pulls the most traffic. It’s almost like this — the less I think about what I’m writing, the more traffic I pull.

I will say this. One “secret” is that longer content works better when I write like this. When I write longer stories and create longer blog entries, everyone is happier. I think that’s because people link to me which Google loves, of course. Backlinks rock. Writing good material is just so smart — you create linkbait and you’re rewarded in so many ways. (Example of linkbait: How to Generate Web Site Traffic.)

So, that’s my article marketing advice for the day. It’s what I’ve done to dominate many niches — I pull insane traffic using this method alone, without PPC or anything else. I love it.

Make Money Online – Step By Step Method

Posted on April 10th, 2009 in Free Business Model, Simple, Strategies, Web Traffic | 20 Comments »

No matter what your skill level, it’s completely possible to make money online from anywhere in the world. This blog post will enable ANYONE in the world to make money on the internet. Plus, it doesn’t cost you a single penny to implement.

Note: I could easily add some “fluff” to this or turn it into a video and sell it for $47 or more, but I’m tired of people saying that they can’t make money online. Follow the advice in this post, print it out, and consistently follow through with it. It will make a huge difference in your life.

I’m actually going to reveal one of my niches that I’ve used to make easy money online…I won’t give the exact site, but I do reveal the exact niche below. (It’s the example.) Why am I telling you this? Well…

While my website is only partially completed, it’s gotten ranked in Google for a few great keywords with VERY little work and it has made me a small, steady income on autopilot. If I had actually “followed through” with this particular website, I’d make a LOT more money…but there’s only so much time in the day.

(The lesson here is to FOCUS on the method below. Follow through with one website before moving on to the next.)

Anyone in the world can use the method below to get your website ranked well in the search engines, which means that you’ll be getting a lot of website traffic…and, if you can generate website traffic, that means you can make money with a variety of different methods.

Let’s get started…

This technique is going to have you create a “niche” website with unique content. Niche marketing, or creating a niche website to get traffic and then make money from that traffic, is quite possibly the most straight forward way to make money online.

Here are the literal steps that you follow…

Step 1.) Pick a niche and do keyword research.

Using a free keyword tool such as WordTracker’s Free Keyword Tool, pick a random niche and find some keywords. There are literally an infinite amount of different keywords that you can choose to get started with your website. For this example, we’re going to use the example of the parenting niche. So, type in parenting into the keyword tool. Parenting is a VERY hot niche, getting more than 34,000 searches per month.

(Don’t get worried about the term “niche.” It simply means “topic.” You can pick virtually any topic you want for your website. Do you enjoy pets? Working on cars? Traveling to Las Vegas? The possibilities are endless. Most topics will enable you to make money online.)

Of course, when we’re setting up our website, we don’t expect to rank highly for the “parenting” keyword directly. That is a very long-term goal that you can shoot for, but it’s certainly not feasible immediately. Instead, we’re going to be shooting for “long tail” keywords, or parenting-related keywords that don’t have quite as many searches as “parenting” itself.

Looking now, there are quite a few good ones…

Parenting tips
Teenage parenting
Parenting styles
Foster parenting
Parenting advice
Good parenting skills
Effective parenting

ALL of those would be excellent keyword phrases to target for your website. For this example, we’re going to go after parenting tips.

Don’t worry if you don’t find a “good” niche the first time around that you don’t think you can write about. What is most important is that you can write several articles about the topic, and that there are several long tail keywords available.

Why is it important that there are a lot of long tail keywords available?

You’re going to be writing articles about each of those keywords, targeting that keyword. More information on that later. But, you’re going to want to make sure you have PLENTY of topics to write about. For parenting, we have all of the topics we listed above, plus…

Tough love parenting
Spoiled teenagers parenting
Parenting toddler
Rules of good parenting
Parenting quotes
Parenting videos
Parenting plan

…and MANY more. I’m not going to list them all, but hopefully you get the point. Find a niche with plenty of various topics to write about.

CAVEAT: Don’t get TOO locked up on this part. Pick a niche, don’t doubt yourself, then continue. FOCUS, or you won’t be able to make money online. Too many people get caught up on this step.

OK, let’s move on…

Step 2.) Find a good name for your new blog.

OK, so you have that list of keywords from WordTracker open in front of you, right? What we’re going to do is go to Blogger.com and create a blog. It’s 100% free to do so, and from what I know, anyone in the world is eligible to make their own blog (please correct me if I’m wrong.)

We’re going to base the name of our blog on the keyword that we’ve chosen to target. If you recall, that keyword is “parenting tips.” So, ideally, we’d want the name of our blog to be:


Chances are, those are probably taken. So, we can add a word at the front of it to make it unique:


…there are literally 1,000s of other variations you could go with, and most will probably be available. Pick one and go with it. Don’t worry too much about it, and don’t get hung up on it. All that is important is that it contains the keyword phrase in the proper order. If we were targeting a keyword phrase such as “good parenting skills,” we’d want to aim for these blog names:


…Hopefully you get the idea. Don’t get too locked up on the name. An exact keyword phrase match is the best, but do NOT get worried if it’s not available. Just add a short word before or after the name as I show above, and try the dashed names.

Note: In our personal experience, it doesn’t matter whether you have a dashed name such as http://parenting-tips.blogspot.com or a “regular” name such as http://parentingtips.blogspot.com. Google seems to rank both equally to us, although some folks would disagree with us. You’ll be able to make money online either way, so don’t get locked up. :-)

OK, so, let’s move on to step 3…

Step 3.) Write content for your blog.

This is the part where most people will fail. It’s so easy, it just requires consistent work and focus…yet so few people can truly “handle” it. You’re going to need to spend between 15 and 20 minutes per day posting new content to your blog.

(Yes, this system takes a little bit of work, but it’s worth it. It WILL help you make money online.)

If you can consistently focus on one blog, making one keyword-optimized posting to it every day, you’re going to attract the attention of the search engines, generate web site traffic, then be able to use that traffic to make money online by selling advertisements, using Google AdSense, or as an affiliate marketer. We’ll discuss that in just a bit, don’t worry.

First, let’s talk about what kind of content, specifically, you should be writing for your blog.

Once again, we go back to our keyword list… :-)

You’re going to write an article, every day, revolving directly around one of the keywords that you found. Some of the keywords won’t make sense…that’s fine. You won’t want to write about those. But, as mentioned above, there are several different articles you can create using the keywords above.

Each of your articles need to meet the following criteria:

* the title should be the EXACT keyword phrase
* your article should be between 400 and 700 words long and should contain the exact keyword between 3 and 4 times, depending on the length of your article
* the exact keyword needs to appear in the first 50 words and the last 50 words of the article
* should contain 100% useful information that visitors would appreciate reading and builds credibility

…that’s all you need to do. Post one article, every day (or, at the very least, AS OFTEN AS POSSIBLE) and you’ll be able to start generating traffic and then you’ll be able to make money online by monetizing the traffic. Of course, you need to get the ball rolling for the traffic to start flowing though.

Step 4.) Build links and get traffic to your site

Once you’ve started to write several articles for your blog, it’s time to start getting your site noticed by the world. The way to do this is with high-quality, one-way backlinks.

Many people get hung up on this part and think they need to buy backlinks, but you can get several backlinks for free. Here’s just a few free methods. Feel free to “mix and match,” you don’t need to use all of them…

1.) Go to Yahoo Answers, find 1-2 open questions related to your niche (use the “advanced” feature to search only for open questions) and post an answer. Use your website as a source for the information. Make sure your answers are high quality, not just cut and paste from your website.

If you do this once per day, you’ll have a ton of great backlinks directly from a reputable site. Plus, it takes only a couple minutes at most to post an answer.

2.) Go to a related blog and post a highly relevant, high quality comment on one of the posts. Post good content and a good response to whatever blog post that you’re commenting on, with a link back to your website.

Here’s a tip: Most blogs are setup so you comment using your name, URL and then the comment itself. Often, your name becomes hyperlinked and goes back to your site. To make your link more “relevant” from Google’s perspective, you should instead list your “name” as the name of your website.

So, for example, if we were commenting on a blog and our site was parentingstips.blogspot.com, then I would have “Parenting Tips” be my name. You’ll want to change it up…sometimes you might want to use “Good Parenting Tips” as your name, for example. Just post using a bunch of different “names” that are actually keywords and you’ll build plenty of highly relevant backlinks.

3.) Create a Squidoo lens and optimize it the same way you optimized your blog. Try to get your lens name to be http://squidoo.com/parentingtips or http://squidoo.com/parenting-tips/, for example. Put a bit of content on the lens, which you can steal from your own website. Just take an article or two from your website, re-write it a bit (takes 5 minutes or less) and then put it on the lens and link back to your site.

4.) Create another free blog on WordPress.com and point it back to your own site. You only need a couple high quality posts and then have them point back to your main website.

5.) Submit articles to our 3 main article directories: EzineArticles, GoArticles and SearchWarp. They should be keyword optimized, just like the posts you did for your blog. You can write about the same topics, but the articles do need to be unique. You should use the author bio box to point to your website.

6.) Post your articles on Digg.com. Even if you don’t get many Diggs for your articles, linking to your site from Digg helps increase your link popularity.

7.) Submit your website to DMOZ.org. It will take a while to get listed, but it’s a very strong backlink to your website. Note: your site must be high quality for them to accept it.

8.) Create a press release for your site. Using a press release service such as PRweb.com, you can submit a press release to all of the search engines for only $19. (Note: We are not affiliated with PRweb and don’t make any money when you submit a press release. It’s just worked out really well for us.)

This has gotten us a lot of high quality backlinks, but does cost a little bit of money. You can also submit a press release to many free press release sites.

9.) Use StumbleUpon to stumble your website. It will help increase link popularity a bit, and also give you some direct visitors.

There are literally 100s of other ways to build links to your site, but the ones above are some of the easiest and most popular ways. After you get several backlinks, your site will slowly start to get indexed and appear in Google. After 30 to 60 days, you should start to see consistent, growing traffic to your website.

To track how much traffic you have, use a free service such as StatCounter or Google Analytics and paste the code into your blog. This is easy to do by going into the blog’s editor. Don’t be intimidated by the code. Scroll down to the bottom of the editor’s page and paste in the code that StatCounter provides you. Then, you’ll be able to see how many visitors you’re getting and from what places!

OK, so, you have a solid, established blog that you post to as often as you can. What’s next?…

Making the money!

Step 5.) Make money online by using Google AdSense and affiliate programs.

Using Blogger, it’s extremely easy to put Google AdSense into your blog. Immediately after putting it in, you’ll start making anywhere from a few pennies to a dollar or two per click. It’s not much, but with a site with high traffic, it can add up and bring you a nice side income.

Note: Do NOT click on the ads yourself…Google will ban you.

The other way you can use to make money is by putting other people’s products on your blog. Using an affiliate program, people will pay you a commission (anywhere from 5% to 75%, depending on the product) for every sale that comes from a person from your website. It’s very easy to setup.

There are several affiliate marketplaces, but the one we’ll go with is Clickbank. They’re a digital retailer that sell other people’s information products. You can often sell products on the Clickbank marketplace and earn 50-75% of the profit.

Go to Clickbank’s Marketplace to take a look at all the various products available…weight loss, make money online, muscle building, health, gambling…just about any niche you can think of.

Go ahead and search for your own niche. We’ll continue with our “parenting” example, and search for that. Looks like there are quite a few products. You’ll typically want to pick one near the top of Clickbank’s list…they’re the highest converting products, which means that more visitors that you send to them will be buyers. Here’s the top 3 that popped up for me:

My Out-Of-Control Teen.  Audio/Video EBook(R) Plus Online Parent-Coaching For Parents With Out-of-Control Teens.
$/sale: $19.32 | Future $: – | Total $/sale: $19.32 | %/sale: 75.0% | %refd: 25.0% | grav: 19.38

PC Tattletale – Parental Control Software. Parental Control Software Pays 51% + Annual Recurring Commission. Earn $25.47 Per Sale On PC Tattletale Software. Help Parents Keep Their Kids Safe Online And Get Paid To Do It. Affiliate Promo Material & High Conversion Rates For The Industry.
$/sale: $22.91 | Future $: – | Total $/sale: $22.91 | %/sale: 51.0% | %refd: 35.0% | grav: 17.16

Making Math More Fun – Math Games Package. Fun Math Games For School Or Homeschool Education – Printable Board Games, Card Games And Game Sheets For Children. Educational Games Ready For You To Print And Play. Makes Math Fun And Easy. Kids, Teachers And Parents All Love These Fun Math Games.
$/sale: $11.91 | Future $: – | Total $/sale: $11.91 | %/sale: 50.0% | %refd: 49.0% | grav: 10.23

All 3 are pretty solid options, but I think it’d probably be best to stick with the first two in order to monetize “parenting tips” properly. We don’t know if their kids are being homeschooled, but you could eventually expand your blog to include some home schooling tips and products.

So, let’s just go with the first 2. First, though, we need to sign up with Clickbank as an affiliate. This is 100% free to do. I’m not 100% sure, but I don’t think everyone in the world can use Clickbank, so some people will need to stick with Google AdSense. You’ll still be able to make considerable amounts of money, even if that’s the case, so don’t worry.

When you sign up with Clickbank, you choose a “nickname.” We simply plugin our Clickbank username into the affiliate link that Clickbank provides. So, for example…

Our Clickbank nickname is “rhodesbros.” So, to promote “My Out-Of-Control Teen,” our link would be:


To promote “PC Tattletale,” our link would be:


To create those links, you just need to click the “create hoplink” link below the description of the product in Clickbank’s marketplace. It should look very similar to the ones I listed above. Be sure to test them after you create them!

What you’re going to do, is go back to each individual post on your blog, choose one from your list of products that “fits” in the best with the topic you’re writing about for that post, then put a one-line link at the end.

So, for example…for our imaginary “parenting tips” blog, if we had a post about parenting security tips, then we’d probably want to post a short blurb at the end of that post with something like:

“Want to make sure your kids are safe online? Click here now to visit PC Tattletale. It’ll tell you exactly what your children are doing online, so you can make sure they’re safe!”

Another example…

If you had a post on your blog about teenage parenting tips, at the end of the post, you could add a blurb such as:

“Is your teen out of control? We have some more tips to help you tame your teenager. Click here to learn more and for a great report that will help you out.”

Then, you simply hyperlink part of that sentence (at least the “click here” part) to your affiliate link that you created before.

Something important to note here…do NOT “force” a product into a blog posting. If you don’t have a product that makes sense for a particular blog posting, you could instead link to another blog posting at the end of it.

Secret tip: Always link somewhere at the end of your blog postings…give your visitors somewhere to go and encourage them to keep reading! You could even create a list like this to post at the end of some of your blog postings:

“To read more Parenting Tips, click one of these links:

Effective Parenting
Teenage Parenting Tips
Child Parenting Tips”

…and, of course, each of those points to a different place on your blog. (This also increases your ranking with Google if you don’t overdo it.)

If you follow this step-by-step checklist, you WILL make money online. You cannot fail. You can even repeat the process over and over again…but, I HIGHLY suggest you first start out with one blog and make it profitable for yourself.

Some people have what it takes to make money on the internet, and some people don’t. It’s just a matter of pressing on when you’re discouraged. You’re constantly going to be facing an uphill battle…some people give up after 3 or 4 weeks and no money in their pocket, but others hold out and keep following the instructions above…then the money starts pouring in.

It truly is a “no-fail” system. It takes work, but anyone willing to put the time in WILL succeed.

If you’d like some additional help in getting started with the system above, click here to download a free report that reveals exactly what you need to do (with screenshots) to setup a blog on Blogger. We’ll also e-mail you even more techniques to get traffic to your site, plus show you some secret methods we use to extract even more cash from our sites.

Click here to get started with the system above (it’s 100% free)…