Two Great Ways to Capture Ideas
Don’t let your best ideas slip away and be forgotten. Instead, capture them using one of these methods:
- Use your phone. You can of course record your ideas using videos or sound files. Better yet, use an app like EverNote.com, which is geared towards those who want to capture ideas.
- Utilize pen and paper. If you prefer, you can go old school and use pen and paper to capture ideas. A small notebook that fits in your pocket works well for this purpose.
Whatever method you choose, be sure to always keep it handy. That means having it with you in the car, next to your bed, at work, and everywhere else you go.
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3 Keys to Better Brainstorming Sessions
If you want to create better ideas, then you need to start having better brainstorming sessions. Check out these tips:
- Set plenty of uninterrupted time aside. You should brainstorm for at least 20 to 30 minutes straight, without interruption.
- Brainstorm as quickly as possible. Write (or type) everything quickly, without pausing to evaluate your ideas.
- Don’t censor your ideas. Write EVERYTHING down, even if it seems silly or nonsensical in the moment.
Next…
Map Your Ideas
Some people don’t like to brainstorm in linear ways. If you’re a part of this group, then you’ll want to try mind mapping. This is where you start with a central idea in the middle of your page, and then “branch out” with ideas that spring from your central idea. Your secondary ideas may also have branches (and so on).
For example, your central idea may be “dog.” Secondary ideas may include training, health, socialization and similar ideas. You may also branch out from these ideas. For example, “training” may have branches such as house training, obedience training, trick training and similar.
Use Google to Get Ideas
Here are two ways to generate ideas using Google:
- Try Google autocomplete. Go to the Google search engine and enter partial keywords related to your niche. For example, if you enter “dog,” then Google will suggest ideas such as dog breeds, dog training, dog boarding and similar.
- Use the Google keyword tool. You can use Google’s tool (at https://ads.google.com/home/tools/keyword-planner/) or your favorite keyword tool to generate ideas. Just enter partial searches such as “how to” or “tips” or “get rid of,” and you’ll get all kinds of ideas.
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Utilize Storyboarding
Another way to generate ideas is to use “old fashioned” storyboarding. This is where you get a corkboard and pin your ideas to it. You may pin pictures, words, or anything else that represents your ideas. Be creative, move your ideas around on the board, free associate, and see what happens.
Spy on Your Competitors
One sneaky way to generate ideas is to see what your competitors are doing. This means checking out the following:
- Blog posts.
- Emails/newsletters.
- Social media posts.
The best part about checking social media (and sometimes blog posts) is that you’ll simultaneously get an idea of whether an idea is popular just based on how many people like, share and comment on it. Be sure to also read visitor comments which may generate even more content, product, service and/or business ideas.
Find Out What’s Selling
Still another way to generate ideas is to run a search for your niche keywords and take a look at what others are selling. You can complete this search in marketplaces such as ClickBank.com, iTunes, Google Play, and Amazon.com. You can also run a general Google search to see what pops up.
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Look at TOCs
A great way to generate a bunch of content or even product ideas fast is to look at the tables of contents of popular products in your niche. For example, if a book has 10 chapters and each chapter has five sub-topics, that’s 50 quick ideas for you.
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Check Popular Articles
You can check your own articles, check your competitors’ articles, or even check article packs in your niche that PLR sellers are offering. Whatever method you choose, the point is to generate ideas from articles. In most cases, you can generate multiple content or product ideas from each article.
For example, if an article has ten tips, those ten tips are ten potential product or article ideas.
Browse the News
Spend time every day browsing news sites such as the BBC, NPR, CNN and even your local news. You can also run searches on these sites for niche keywords to uncover relevant stories, which may lead to product, content or business ideas.
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