4 Places to Find Licensed Products
Here’s how to find private label rights content and other licensed products:
- Search Google. Search for your niche keywords (like “gardening”) alongside words like “PLR” or “private label rights.”
- Seek them out on ClickBank.com. Check the marketplace and use the search term “PLR” or “private label rights” to find offers.
- Solicit recommendations. Ask your colleagues, contacts and followers to recommend PLR products.
- Source them from a known high-quality provider. For example, get your PLR from a reputable provider such as Jimmy D. Brown at PrimePLR.com.
Here’s the next tip…
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How to Get Awesome PLR Content
The key to buying high-quality PLR content is to do your due diligence before you make a purchase. Do your research and answer these questions:
- Is the PLR from a reputable seller?
- Is the PLR engaging and well-written?
- Is the content factual/accurate?
- Does the PLR fit your needs?
- Does the content license allow you to turn the content into a bonus/incentive?
- Does the PLR fit your budget?
Next…
4 Ways to Make PLR More Unique
If you use PLR content directly out of the box, then you’re going to be using content that dozens or even hundreds of others are using. You can make your PLR unique using the following tips:
- Rewrite the introduction and conclusion. Build anticipation in the intro, and include a call to action in the conclusion for a related offer.
- Rearrange the content. E.G., If you’re sharing a list of 10 tips, then rearrange the order to make it more unique.
- Reflect your voice. Tweak the content with words and phrases that reflect your unique style.
- Revise the content. Make it unique by removing unnecessary fluff and adding in your own tips, examples and stories.
Next…
Another Unique Way to Use PLR Content
Another way to make PLR content more unique is to excerpt out sections and/or compile multiple pieces from different content.
For example, if you have 10 PLR articles, you can compile them to create a bonus report.
Another example: take an excerpt out of a long ebook to create a report.
Still another example: combine a report, a set of articles, and excerpts from an ebook to create something entirely new.
Next idea…
Two Effective Ways to Crowdsource
There are two ways to get other people to create your bonus for you. Specifically:
- Ask other experts to contribute to your bonus. For example, ask a dozen or more experts to all contribute an article, and then compile them into a bonus report. Or ask those experts to join a webinar as a guest on a panel.
- Ask members of your niche to help you create a bonus. For example, if you’re creating a weight-loss bonus, then ask members of your audience for their best dieting tip or even their favorite low-calorie recipe.
Next…
Where to Find Experts to Create Your Bonus
So, you’ve decided you want to get several experts together to help you create your bonus. Here’s where to find these experts:
- Search Google for your niche keywords. See who has the most popular sites, blogs, newsletters and other platforms in your niche.
- See who’s selling popular products. Check out Amazon, ClickBank and similar sales platforms to see who has the bestsellers.
- Seek active social media participants. Again, look for those who have the most popular social media pages and groups in your niche.
- Scan affiliate contests. Those who land on affiliate leaderboards in your niche are good candidates for helping you create a bonus.
Next…
What to Look for in a Potential Contributor
The key to creating a great bonus is to find contributors who create great content and have awesome reputations. You’ll also want to look for people with big platforms (like a popular blog), because a good contributor will usually help you promote your offer.
Do your research in order to answer the following questions about each potential contributor:
- Does the contributor have at least one popular (large) platform, such as a newsletter, social media page, blog, forum or group?
- Does the contributor have a good reputation in the niche?
- Does the contributor typically post high-quality content on their own sites?
- Does the contributor create high-quality products?
If you can answer “yes” to all questions, then that person would make a good contributor.
Next…
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Use This Template Email to Land Contributors
The best way to get other experts to contribute to your bonus is to build relationships with them first, and then later ask if they’ll contribute to your product. Once you’ve built relationships, then you can use a template that looks something like this to recruit contributors:
Subject: Looking for a [topic] expert…
Hi [Name],
I’m creating a [type of product] that’s all about [few words explaining what it’s about], and I need a [topic] expert – naturally, I thought of you!
Let me explain…
What I’d like is 15 minutes of your time to interview you on [topic]. I’ll then use the transcripts to create the product. In exchange for your time, you’ll get an opportunity to promote your website and offers at the end. Since this offer will go out to [approximate number] customers, you can anticipate plenty of traffic, exposure and sales for your small investment of time.
You’re my first-choice expert for this interview, so please hit and reply to let me know ASAP if you’re able to share some wisdom on the phone. I look forward to hearing from you!
[sign off]
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