How To Produce Content For Your Membership Site: Different Ways To Close a Piece Of Content

2 Ways to Close a Piece of Content

The way you close your content is important, because it’s going to determine, in part, whether your reader gets all the way to the end and follows your call to action. To that end, here are three ways to close your content:

Share one more really good tip. If someone skimmed down directly to the end of your content to find a really enticing tip, they’re likely to go back and read the rest of the content.

Summarize what they learned. Be sure to reiterate the benefits of taking action on this information.

Next…

3 Curiosity-Arousing Swipes

One way to keep people reading is to arouse curiosity in the beginning and middle of your content by hinting at what’s coming. Check out these swipes:

In just a moment, you’ll find out the surprising way this story ends. But first __________…

What’s the best way to ____________? That’s what you’ll find out in moments…

You could be sabotaging your results if you __________. Keep reading to find out if you’re making these mistakes…

Next…

6 Things to Look for When Proofing Your Content

Once your content is done and you’re ready to proof it, use this mini checklist:

Did you run spell check and grammar check?

Did you ask someone else to review it?

Did you make any common errors? (Such as their vs. there vs. they’re, and too vs. to vs. two.)

Did you read it out loud to see if it sounds smooth?

Does it look easy to read? (E.G., small sentences, small paragraphs, and plenty of white space.)

Does the content engage readers?

Next…

How to Write Faster Than Ever

Most people can talk faster than they can type, which is why one of the top ways to write faster is by using speech-to-text technology. One of the original tools that’s been on the market for decades is Dragon Naturally Speaking, but you can search Google for other alternative solutions.

3 Places to Get Graphics

Good graphics will add value to your content. Here are three ways to get your hands on high-quality graphics:

Hire a designer from Fiverr.com.
Create them yourself using Canva.com.
Purchase graphics using a site like depositphotos.com or bigstockphoto.com.

Next…

The Two Crucial Parts of a Compelling Call to Action

A compelling call to action should possess these two parts:

Clear instructions on what the reader should do next.
A good reason why they should do it now.

E.G., “Take out your credit card and click here now to get started, because the best body of your life is waiting for you!”

5 Surefire Ways to Add Value to Your Content

The higher the perceived value of your membership content, the greater your customer satisfaction (and the more you can charge). To that end, here are five ways to add value to your content:

Insert tools, such as checklists, worksheets, and templates.
Share intermediate and advanced-level information.
Provide information that users can’t find anywhere else.
Offer content in a high-value format, such as video.
Insert graphics to make content more attractive and to provide visuals (such as an illustration of how to do an exercise).

Check out these tools…

3 Tools for Converting Word to PDF

If you need to turn a Word document (or other text file) into a .PDF, here are three ways to do it:

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Adobe Acrobat, which is a professional tool: https://acrobat.adobe.com/us/en/acrobat.html.

CutePDF: https://www.cutepdf.com/index.htm.

PDF Architect: https://www.pdfforge.org/pdfarchitect.

Check out this next idea…

5 Templates to Create Persuasive Lesson Titles

Prospects decide whether to purchase a membership based on content titles, and these same titles are what persuade members to download and read a piece of content. That’s why you’ll want to put these templates to work for you to create compelling titles: